Mack Trucks finally unveiled its new highway truck Wednesday night, rolling out a vehicle described as “built for business, designed for drivers” that the company hopes will help it win a larger portion of the critical long-haul business.
“We are not here for participation trophies,” John Walsh, Mack’s vice president of global marketing and brand management, told the crowd of about 800 at PPL Center in Allentown on Wednesday. “We are here to make history.”
Full production of the new Mack Anthem, described by the company as a “game changer” for the Mack brand, will start in the first quarter of 2018.
But, aside from its own country song — Steve Moakler wrote “Born Ready” for the Mack brand and the launch of Anthem — what are some of the new truck’s specifications?
- The Anthem is available in several configurations, including a day cab, a 48-inch flat-top sleeper and a 70-inch stand-up sleeper.
- The Anthem’s design displaces air to the sides, as well as over the hood and roof, which cuts wind resistance and boosts fuel economy by up to 3 percent.
- It features a new hood and grille, along with redesigned roof and chassis fairings, mirror covers and front bumper and air dam.
- A central latch release below the grille means drivers don’t have to walk from side to side to tilt the hood, which requires 50 percent less effort to raise than before.
- The Anthem’s exterior lighting is exclusively LED. Perhaps most noticeable are the truck’s headlights, which are 66 percent brighter than today’s bulb.
- Inside, gauges on the instrument panel have been positioned higher for better driver visibility, while the HVAC controls and Mack mDrive automated manual transmission shift pad were relocated closer to the driver’s fingertips.
- A new flat-bottom steering wheel, which Mack says is a Class 8 truck industry first, was inspired by racecar controls.
- Mack-exclusive seats, in partnership with Sears Seating, are available, with more than 30 feature and fabric combinations possible.
- The 70-inch sleeper features stand-up height, and the interior volume of the new sleeper is 35 percent larger than previous models. The 70-inch sleeper models are available in single or double-bunk configuration.
- Windows in the sleeper feature aircraft-inspired shades for light control, while screens keep insects out. The screened windows tilt out to let air in and keep rain out.
- The Anthem is available with the 13-liter Mack MP8 engine, producing up to 505 horsepower and 1,860 pound-feet of torque. The 11-liter Mack MP7 is also an option on the Anthem.
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